Earlier this week, Facebook launched Graph Search, an internal search engine that will enable mass exploration within the network.  With Graph Search, anything that has been publicly shared on your Facebook is free game for anyone to see. Each search can be customized to sift through common interests, friends’ relationship statuses, and virtually any public [...]

A recent campaign by Clemenger BBDO Adelaide shows us just what people would do for a free snack. Channeling the insight that “once people try Fantastic Delites they generally end up buying them,” the company placed a seemingly innocuous vending machine called the Delite-O-Matic in the atrium of an Australian shopping mall, which was to dispense free snacks at the press of a button… or so consumers thought.

The recent emergence of Pinterest onto the online scene may profoundly change the way brands engage with consumers. The website, which, according to Forbes, is now the third most popular social network behind Twitter, is a user-curated service that allows users to “pin” images they like to create their own boards. Easy-to-use and with a visually pleasing interface that features high-quality photos, Pinterest is becoming more popular each day.

This year’s Super Bowl will mark several digital firsts. Not only will the game itself be streamed online for the first time, but advertisers will be looking to social media and digital technology more than ever before to generate anticipation for their spots during the game and even in the days preceding it. Brands are now looking for other mediums to complement their TV spots. Phones, tablets, and laptops will be playing an unprecedented role in Sunday's game, which follows the most-watched Super Bowl in history, XLV, which drew 111 million viewers.