At SXSWi, Mark Himmelsbach, BBDO’s SVP and Director of Digital Strategy participated on a panel discussion on community building for non-profits and then took some time to interview one of his fellow panelists, Scott Orn, founder of Ben’s Friends.
Scott explains what inspired the creation of Ben’s Friends, a social network for people with rare diseases, and how grassroots community building tactics keep it thriving.














Great work, Scott!
Great interview Scott! Way to get the message out. Thanks!