Decoder

Decoder is BBDO and Proximity’s quarterly e-zine created to help marketers decipher the digital world’s latest innovations and unlock the secrets to success in this new age of interactive marketing. We produce four issues a year, bringing you the latest and greatest from renowned conferences across the globe, as well as original thought pieces, behavioral research, and interactive articles. Though every issue will present fresh and unique content, Decoder’s content is thematically built around the hottest trends presented at three big industry conferences—the Consumer Electronics Show, South by Southwest Interactive, and the International Cannes Lion Festival for Creativity.

You can view a sample issue of Decoder by clicking here.

 

Past Decoder Issues

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About Digital Lab

The Digital Lab is a global digital thought leadership and strategic innovation practice powered by BBDO and Proximity Worldwide.

The Digital Lab’s mission is to continually raise and maintain the "Digital IQ" of BBDO's staffers and clients by providing timely, relevant and actionable thought leadership, strategic analysis and venture development services connected to the most disruptive emerging media platforms and innovations across the globe.

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