On Sunday, Amazon announced an innovation in package delivery so fantastic sounding, it had to assure people that it wasn’t a hoax. Prime Air is the company’s conceptual new service in which octocopter drones—unmanned aircraft with eight rotors—deliver Amazon packages weighing up to five pounds to your door in just 30 minutes. On a 60 Minutes segment, CEO [...]Continue Reading 0 Comments
Every minute of every hour of every day, 600,000 children in London suffer from poverty and neglect. Says BBDO client and Kids Company founder, Camila Batmanghelidjh, “Child abuse and neglect is devastatingly isolating.” So BBDO helped Kids Company to “MAKE IT STOP.” Using only a smartphone, with no media spend or post production at all, BBDO [...]Continue Reading 0 Comments
When someone trains for a running event for the first time, they are prone to jogging in ways that will hurt their body in the long run. Experienced runners make mistakes too, whether they sprain an ankle or just push past their limits. A project out of the German research organization Fraunhofer aims to prevent [...]Continue Reading 0 Comments
Two weeks ago we released an infographic showing the life of a normal person as we imagine it in 2025. The kinds of automated services illustrated in that graphic that will appear over the next decade are all enabled by the same piece of technology: the API. What APIs, or Application Programming Interfaces, do is [...]Continue Reading 0 Comments
Added on 31 October 2013
To build on the digital success of the campaign activation in Twitter last year, Snickers came up with a new way to tell their ‘You’re Not You When You’re Hungry’ story in the digital space. AMV BBDO & Mediacom worked with Google technology to bid on misspellings of the 500 most commonly searched terms. Each [...]
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